Custom Apparel
Industry
Magento
Platforms
40%
Faster Page Loads
2X
Faster Website Performance
About the Project
Big City Sportswear already operated an ecommerce store on Magento, but the platform had begun showing its age. Performance slowed. The codebase had grown difficult to maintain. Managing a large catalog of customizable apparel also added complexity.
The objective was not to rebuild the entire system. Instead, the focus was on upgrading the platform, improving speed, and refining the user experience while staying within a limited development budget.
Commerce Pundit worked with the client to modernize the storefront, optimize performance, and introduce better customization capabilities without disrupting existing operations.
Why They Partnered with Commerce Pundit
A trusted partner for building scalable ecommerce solutions.
Magento Expertise
Strong experience in improving Magento stores that manage complex product catalogs.
Performance-Driven Approach
Focus on fixing performance bottlenecks instead of replacing the entire system.
Custom Ecommerce Development
Ability to build tailored tools required for online apparel customization.
Solutions Offered by Commerce Pundit
Strategic upgrades that modernized the platform without rebuilding it.
Cost-Efficient Storefront Enhancement
Instead of rebuilding the entire website, the storefront was refreshed using the existing Magento architecture. This approach helped control development costs while improving the overall look and usability of the store. The updated interface provides a cleaner browsing experience for customers exploring customizable apparel.
Magento Platform Upgrade
The ecommerce store was upgraded to a newer and more stable Magento version. This upgrade strengthened platform security, improved system reliability, and created a better technical foundation for future enhancements.
Codebase Optimization
The legacy codebase contained several inefficient components that affected performance. Our development team carefully reviewed the system and optimized critical areas of the code. These improvements helped reduce page load times and improved overall site responsiveness.
Custom Apparel Design Tool
A custom apparel design tool was implemented to allow customers to personalize products directly on the website. Users can configure apparel with printing and embroidery options while previewing their selections in a simple and responsive interface designed for complex product configurations.
Algolia Search Integration
To improve product discovery across the large apparel catalog, Algolia search was integrated into the platform. The new search experience delivers faster, more accurate results, allowing customers to quickly find the products they need.
Technology Stack
Magento
HTML
CSS
JavaScript
Algolia
Apparel design tool developed by Commerce Pundit
Ongoing Services
• Magento maintenance and upgrades
• Performance monitoring and optimization
• Feature enhancements
• Technical support and stability management
• Continuous UX improvements
Conclusion
Big City Sportswear needed to strengthen their ecommerce platform without starting over. Through a Magento upgrade, targeted code optimization, and the introduction of a custom apparel design tool, Commerce Pundit delivered meaningful improvements within budget.
The result is a faster, more reliable ecommerce store that supports product customization and large catalog management while providing a smoother customer experience.
