Job Description
Key Responsibilities
- Define and execute end-to-end SEO strategy
- Improve stagnant keyword rankings and organic growth
- Lead keyword research, clustering, and mapping
- Optimize product, category, and content pages
- Resolve technical SEO issues and improve site health
- Develop AI SEO strategies for ChatGPT, Google AI, and other platforms
- Build topical authority and manage blog strategy
- Drive high-quality backlink and authority-building campaigns
- Track performance and deliver weekly/monthly reports
KPIs / Success Metrics
- Growth in keyword rankings (Top 10)
- Increase in organic traffic and conversions
- Improvement in AI visibility and brand mentions
- Content performance and engagement metrics
- Technical SEO health improvements
Required Skills & Expertise
- 3–5 years of eCommerce SEO experience
- Strong knowledge of SEO tools (SEMrush, GA4, GSC, Screaming Frog)
- Experience with Magento or large-scale websites
- Understanding of AI search and LLM-based platforms
- Basic knowledge of HTML/CSS
Ideal Candidate Profile
- Strategic thinker with execution capability
- Strong analytical and problem-solving skills
- Experience in handling stagnant SEO performance
- Interest in AI-driven search evolution
Bonus Skills
- International SEO / GEO experience (US market, India, CA, AU)
- Knowledge of CRO (Conversion Rate Optimization)
- Experience with AI content tools
- GEO / AI Visibility Experience
- Google Analytics or another other AI certification
