Signage & Display
Industry
Magento 2
Platforms
30%
Faster Load Time
25%
Conversion Rate
About the Project
Sign Shark’s mission is to make it fast and easy for customers to buy high-quality signage and trade show displays backed by a 100% satisfaction guarantee. Their products include lifetime hardware warranties and one-year graphic warranties demonstrating both product confidence and customer commitment. With a growing catalog and strong demand from large-scale events and exhibitions, Sign Shark needed to modernize their storefront, boost speed and security, and offer more intuitive self-serve customization features.
Why they Partnered with Commerce Pundit?
We bring ideas to life—combining tech, strategy, and problem-solving to help
brands grow smarter.
Solutions Offered by Commerce Pundit
Transforming UX and Tech for a Modern Signage Brand
UX Overhaul & Buyer Panel Integration
We redesigned the frontend to make product discovery intuitive across categories like tents, flags, and banners. A personalized buyer panel allowed users to manage their purchases, payment statuses, and shipping details with ease.
Custom Tent Configuration Tool
We built an advanced tent builder tool that enabled customers to design and preview custom tents online. This feature reduced friction in the ordering process and increased conversions from users needing non-standard sizes.
Flexible Payment Integration
To support higher-value transactions, we integrated a solution for splitting payments between card and buy-now-pay-later options—making it easier for customers to check out without budget friction.
Website Optimization & Cloudflare Migration
The brand’s original site suffered from lag and vulnerability. We moved the infrastructure to Cloudflare, improving load speed, enhancing security, and caching static content globally, delivering a smoother experience across devices and locations.
Backend Optimization & Image Compression
With a large product catalog slowing performance, we optimized database structure and resized heavy images. In-memory caching further reduced load delays, improving engagement and SEO metrics.
Technology Stack
Magento 2
Cloudflare
In-memory caching
Card + EMI custom extension
Google Analytics 4
Conclusion
Commerce Pundit helped Sign Shark turn a complex product offering into a smooth, conversion-friendly online experience. With performance improvements, customer-centric features, and a first-of-its-kind tent customization engine, Sign Shark is now positioned to scale faster and serve its audience with greater efficiency and confidence.