Cleaning Products
Industry
Shopify
Platform
2.5s
Load Speed
14%
Bounce Rate Drop
About the Project
Finolee needed a Shopify-powered storefront to reflect its mission of sustainable living. Though theme-based, the brand required a fully customized homepage, flexible product showcasing, and the ability to run product bundles without disrupting the checkout experience. Commerce Pundit delivered a sleek, performance-ready site optimized for both usability and marketing readiness.
Why they Partnered with Commerce Pundit?
We bring ideas to life—combining tech, strategy, and problem-solving to
help brands grow smarter.
Solutions Offered by Commerce Pundit
From theme-bound to brand-ready, without compromise
Theme Customization Without Compromise
Though the site used a pre-built theme, we built a custom homepage with block-level edits and layout enhancements that better reflected Finolee’s eco-friendly mission.
Smart Combo Offers in Place of Subscriptions
Since the client couldn’t use a subscription extension due to payment limitations, we introduced bundled product offers that mimic subscription-style savings, solving both UX and pricing challenges.
Third-Party Coordination for Subscription Integration
To support future scalability, we collaborated with external providers to ensure long-term support for a robust subscription module, ready to be implemented later.
UX and SEO Upgrades
Final implementation included image optimization, mobile-first adjustments, and metadata enrichment, giving the brand an edge in early-stage SEO and product discoverability.
Technology Stack
Shopify
Basic On-Page SEO
Meta Tag Setup
Figma
Shopify Liquid
Speed Optimization Tools
Conclusion
Commerce Pundit helped Finolee bring its eco-cleaning vision online with a flexible, clean, and conversion-ready Shopify storefront. Despite platform limitations, our custom homepage development and combo-based strategy allowed the brand to go live with strong UX, ready for future expansion and subscription integrations.