Job Description
Skills:
- On-page, off-page, and technical SEO expertise.
- Shopify, Magento, WooCommerce
- CMS experience, UX, CRO understanding, SEO certifications.
Key Responsibilities:
- Assist in conducting keyword research to identify opportunities and trends for optimizing e-commerce content.
- Support the optimization of product pages, category pages, and other website content to enhance search engine visibility.
- Perform basic on-page SEO activities, such as optimizing meta tags, headings, URLs, and internal links.
- Help conduct technical SEO audits and collaborate with the team to resolve issues like broken links, duplicate content, and site speed improvements.
- Assist in developing and executing link-building strategies to increase domain authority and improve search rankings.
- Monitor website performance using SEO tools (e.g., Google Analytics, Google Search Console) and prepare regular performance reports.
- Keep up-to-date with the latest SEO trends and algorithm updates to ensure compliance with best practices.
- Collaborate with content writers and the marketing team to align SEO strategies with content goals.
- Support local SEO efforts to enhance visibility in local search results for our e-commerce stores.
- Participate in managing online reviews and reputation on platforms such as Google My Business.
Requirements:
- 2-3 years of experience in SEO, preferably with a focus on e-commerce.
- Basic understanding of SEO principles, including on-page, off-page, and technical SEO.
- Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
- Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) is a plus.
- Strong attention to detail and analytical skills.
- Good communication skills and ability to work well in a team environment.
- Willingness to learn and stay current with SEO trends and best practices.
Preferred Qualifications:
- Experience with content management systems (CMS) and web analytics tools.
- Basic understanding of user experience (UX) and conversion rate optimization (CRO).
- SEO or digital marketing certification is a plus (e.g., Google Analytics Certification).