BannerBuzz.com specializes in printing custom or template based vinyl banners used by retailers for business advertising as well as by individuals for personal needs. Established with a vision to capture online retail markets, BannerBuzz.com leverages years of experience in the sign business to provide high quality vinyl banners at rock bottom prices.
Looking at ways to expand their market while making life easier for their customers, BannerBuzz.com was in the market for a new and interactive website. The website needed to clearly promote BannerBuzz.com’s services, including custom banner printing, flex banner printing, window decals and perforated window signs. The centerpiece of this redesign would be a user-friendly tool that would allow customers to easily design banners of their own. BannerBuzz.com also wanted customers to have a seamless, quick and easy checkout process that would allow them to place orders without any hesitation or potential roadblocks, which may prevent the ordering process from running smoothly.
Banner Buzz is the most popular online banner printing company in the country. They cater to everyone from advertising companies to large corporations and small to medium-sized business owners. The reason behind their success is seemingly simple: they offer the highest quality products at wholesale prices. Banner Buzz was established with a vision of capturing online retail markets by focusing on quality, value and service. Our goal at Commerce Pundit was to help Banner Buzz realize this vision by expanding their brand globally while also increasing their site’s Traffics/Visits, Conversion and Conversion Value (ROI).
Banner Buzz is in a highly competitive market in the U.S. As a result, the site was not performing well. The company was not generating the level of revenue and traffic from their existing website that they wanted. After diagnosing their existing site, we discovered that there were design & development issue. For example, Discounts and Offers are an important aspect of this online business, yet these features were not prominently introduced in the Banner Buzz website. Furthermore, the client’s site was hard to find through targeted keywords, and the site’s internal pages were not properly optimized for search engines.
Commerce Pundit worked closely with the client to analyze and assess their specific requirements and goals. One of the most important steps we took was to determine which markets Banner Buzz should primarily focus on. In other words, where would the client see the most return on investment? We targeted new categories, created new pages, and, of course, introduced the Discounts and Offers features on the updated site. We were sure to integrate and optimize for Banner Buzz’s newest offerings, such as Magnetic Signs, Magnetic Stickers, Vehicle Magnetic Signs, Cloth/Fabric Banners, Step and Repeat Banners and more. This insured that our client ranked high on search engines and could easily be found through their targeted keywords.
We’re proud of the results of our work with Banner Buzz. We’ve helped them to reach their goals and to expand their reach. The numbers don’t lie: Organic search traffic increased by: 51.49%, Total website visits increased by 57.94%, Total Unique Visitors increased by 51.93%, Referring traffic increased by 70.82%, All Page views increased by 67.98%, Average Page views traffic increased 5.53%
It was not just my vision and implementation, but they actually participated in creating a vision and the goals for the company. I am definitely very satisfied.Nishant shah CEO